Feel to Heal Psychology is a meaningful, values-driven practice full of life, colour, and warmth. Led by Nicola, a passionate and down-to-earth psychologist, the business was ready for a refresh—a visual identity that felt more aligned with its heart-led, playful spirit.

Nicola approached Studio Gee for a rebrand to move away from her outdated look and towards something that felt fresh, fun, and expressive. The creative brief called for a brand that felt bold, quirky (in the best way), and deeply human—inviting clients into a space that feels safe, vibrant, and full of possibility.

The final result is a brand that reflects the energy of the practice: compassionate, colourful, and rooted in connection.